Blog
Thoughts, insights, tips on how to make the most out of your existing consumers.
Global In-App Purchase Pricing & Fraud: Should Publishers Worry?
If you optimize IAP pricing per country, will users try to game the system? In truth, the benefits of global pricing far outweigh the risks.
Announcing our Global Pricing Strategy Guide
In today’s app economy, almost 50 percent of all revenue comes from in-app purchases (IAP). IAP spending within the App Store and Google Play storefronts account for billions of
Mobile Gaming Today – Dodreams, Scopely, and Square Enix
The mobile games industry is nothing if not resilient. In spite of COVID-19, we’ve enjoyed working from home and attending remote conferences such as Hamburg
In-App Loyalty Strategies For The COVID-19 Era
The COVID-19 pandemic has disrupted global supply chains, impacted the economy, and changed the way consumers live their daily lives. As a B2C industry, the
5 Takeaways From the Gamesforum Online Panel, ‘Designing Games for Maximum Monetization’
You can often find me at mobile gaming conferences, and I would have been in Barcelona for Gamesforum. Then came Covid-19, and with it all
